Hi, I’m Wei-Yun (Jessica)

I’m a strategic product designer who turns

complex systems

Multi-stakeholder enterprise workflows

into

clear, scalable decisions

Trade-offs across teams and users

I’m a strategic product designer who turns complex systems into clear, scalable decisions.

Large-scale internal tools

✦

Experience Highlights

Dual-currency Wallet System (B2B) @Marketeq Digital

Enterprise Banking (B2B) @Cathay United Bank

Support System for Pilot (Corporate Sponsor) @ForeFlight (A Boeing Company)

View Case Studies

Featured Projects

Launched a dual-currency wallet for B2B clients at IT consulting company

0->1 Product

B2B SaaS

Dashboard & System Design

45%

Increase in balance visibility

70%

Reduced setup time for returning clients

62%

Increase in funding confidence

Redesigned a B2B banking platform for enterprise clients at commercial bank

Enterprise Banking

B2B SaaS

IA & Workflow Design

40%

Reduction in workflow drop-off

3x

Faster task initiation

52%

Fewer duplicate support inquiries

Redesigned a B2B banking platform for enterprise clients at commercial bank

Enterprise Banking

B2B SaaS

IA & Workflow Design

40%

Reduction in workflow drop-off

3x

Faster task initiation

52%

Fewer duplicate support inquiries

Improved in-app support clarity for pilots on a aviation platform

Aviaition Tech

B2B SaaS

Usability Testing

33%

Reduction in steps to reach relevant support content

2x

Faster access to helpful resources

Improved in-app support clarity for pilots on a aviation platform

Aviaition Tech

B2B SaaS

Usability Testing

33%

Reduction in steps to reach relevant support content

2x

Faster access to helpful resources

Launched a dual-currency wallet for B2B clients at IT consulting company

0->1 Product

B2B SaaS

Dashboard & System Design

45%

Increase in balance visibility

70%

Reduced setup time for returning clients

62%

Increase in funding confidence

Launched a dual-currency wallet for B2B clients at IT consulting company

0->1 Product

B2B SaaS

Dashboard & System Design

45%

Increase in balance visibility

70%

Reduced setup time for returning clients

62%

Increase in funding confidence

Enterprise & AI Explorations

Selected concepts and prototypes exploring how AI and system design support complex enterprise workflows.

AI-Driven Workflow Optimization

Scaling decision-making efficiency for complex B2B operations.

Global Team Scheduling Engine

Reducing operational friction and scheduling errors for distributed teams.

Design Experience

Marketeq Digital - UX Research and Design Intern

Dual-currency wallet system for B2B clients and internal talents

Jun 2025 - Sep 2025

Intern

ForeFlight (A Boeing Company) - UX Designer

Pilot-support search flows through usability testing

Jan 2025 - Mar 2025

Corporate Sponsor

Design Competencies Directed Research Group - Graduant Assistant

Qualitative research on design competency growth from UX to systemic design

Jan 2025 - Jun 2025

Part Time

Hi-Interactive Media Design - UX Design Intern

Enterprise banking workflows for Cathay United Bank’s B2B users

Sep 2023 - Nov 2023

Intern

YEN Architects - Interior Designer

Spatial and visual design concepts for NTNU dormitory

Sep 2022 - May 2023

Full Time

Education

Master of Science in Human-Centered Design and Engineering

University of Washington

2024 - Jun 2026 (Expected)

Seattle, WA

Bachelor of Fine Arts in Industrial Design

National Taiwan Normal University

2019 - 2023

Taipei, Taiwan